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Tutorials Coverage

Strategic Marketing



1)   Fundamentals Of Strategic Management

2)   Analysis Of Industry And Competition

3)   External Environment

4)   Mission, Objectives  And Goals

5)   Corporate Level Strategy

6)   Business Unit Level Strategy

7)   Functional Unit Level Strategy

8)   Strategy Formulation

9)   Strategy Implementation

10) Strategy Evaluation And Control

11) Globalisation Strategy

12) Strategic Leadership


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