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Tutorials Coverage

Marketing Management



1)   Exploring Dynamics of Marketing Management

2)   Consumer Buyer Behaviour & Marketing Management

3)   Market Segmentation and positioning 

4)   Marketing Environment and Market Estimation

5)   Marketing Information System (MIS)

6)   Product Decisions Under Marketing

7)   Pricing Decisions Under Marketing

8)   Promotion Decisions Under Marketing

9)   Marketing Communication

10) Dynamics of Place in Marketing

11) Marketing Strategies& Tactics

12) Technology Adoption for the Successful Marketing

13) Marketing planning, Performance and Control


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